Text: Real Estate Brokerage by John E. Cyr, Joan M. Sobeck, and Laurel D. McAdams
This course provides all the tools you need to establish and manage a successful real estate brokerage office. A highly practical business guide, our text offers a “how to” for analyzing the market, developing a business plan, structuring your business, establishing office policies and procedures, marketing and advertising, recruiting and developing staff, and managing and controlling expenses and risk. Also includes a special section designed to build and enhance your leadership skills and personal development as a highly effective manager.
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